Senior Product Marketing Manager (New York) Job at Reality Defender, New York, NY

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  • Reality Defender
  • New York, NY

Job Description

About Reality Defender

Reality Defender provides accurate, multimodal AI-generated media detection solutions to enable enterprises and governments to identify and prevent deepfake-driven fraud in real time. The winner of RSA's 2024 Innovation Sandbox , a Y Combinator graduate, and backed by DCVC, Accenture, IBM, and Booz Allen Hamilton , Reality Defender is the first company to pioneer multimodal and multi-model detection of AI-generated media. Our web app and platform-agnostic API built by our research-forward team ensures that our customers can swiftly and securely mitigate fraud and cybersecurity risks in real time with a frictionless, robust solution.

Reality Defender's solutions stand out because they are:

  • Proven: Accurate in the real world and continuously engineered to be resilient

  • Multimodal: Detects impersonations in any multimedia format

  • Real Time: Automated alerting of ongoing deepfake attempts

  • Integrated: Flexible deployment options across existing tech stack and applications

***Only accepting candidates that can be on-site at NYC Office.

Role and Responsibilities

  • Define and execute go-to-market strategies for new products, features, and integrations.

  • Develop and maintain product positioning, messaging, and competitive differentiation throughout enablement materials for Reality Defender’s sales and customer success teams and our channel partners

  • Collaborate with sales, customer success, and product teams to create sales enablement materials, including pitch decks, datasheets, and FAQs.

  • Conduct market research to understand customer needs, industry trends, and competitive landscape.

  • Lead the creation of compelling case studies, use cases, and customer stories.

  • Partner with demand generation and content teams to build campaigns that drive product adoption and customer engagement.

  • Track and measure the success of product launches and marketing initiatives.

About You

  • 5+ years of experience in product marketing for enterprise B2B SaaS, preferably in cybersecurity or API-based solutions.

  • Proven track record of managing and executing successful multi-channel marketing campaigns in fast-growth or early-stage companies .

  • Strong understanding of technical audiences, including IT decision-makers, developers, and security teams.

  • Proven ability to create clear, compelling messaging for technical products.

  • Experience conducting market and competitive analysis.

  • Exceptional collaboration skills with the ability to work across sales, product, and customer success teams.

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Job Tags

Full time, Flexible hours,

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